}

Facilitated Enterprise course

Greenwashing:
Time to stop the spin cycle

Course Overview

With both the Australian Security and Investments Commission (ASIC) and the Australian Competition and Consumer Commission (ACCC) targeting environmental and sustainability claims in recent years, greenwashing is no longer just a reputational risk – it’s a serious compliance issue. Companies are now facing multiple risks, including multi-million-dollar penalties, potential legal consequences and lasting damage to consumer trust.

This course is designed for Australian business professionals across a range of functional areas, including marketing and communications, operations, compliance, finance, reporting and sustainability.

Through a facilitated cohort experience, you will learn from leading experts – and also from your peers – about what a good ESG narrative looks like, how to identify and avoid greenwashing pitfalls, and how your role could contribute meaningfully to global sustainability efforts.

The development of this training course has been made possible with the expertise and generous support of Cahoot Learning and Salterbaxter.

 

Kathryn Charlotte Dundas

Businesses are under increasing pressure to respond to consumer demands for environmentally responsible products and services. At the same time, presenting a company or its products as environmentally friendly, when they are not, undermines consumer trust and damages business reputations.”

Kathryn Charlotte Dundas

Kate Dundas
Executive Director
UN Global Compact Network Australia
 

Expert spotlight

Dan Wilcock, Head of Sustainability Governance, UN Global Compact Network Australia

Dan has extensive background in corporate compliance, regulatory investigations and sustainability. He is legally qualified in Australia and Canada and holds a Master of Laws in Global Sustainability and Environmental Law. He has served in executive roles in government and the NFP sector, focusing on environmental policy, international relations, marketing law and antitrust law – key areas relating to greenwashing risks and ESG communications. He also serves on the Governance and Advisory Board of the Australian National Contact Point (AusNCP), which promotes the OECD Guidelines for Multinational Enterprises on Responsible Business Conduct.

 

 

Hear it from our past attendees

“This is one of the most engaging short courses I’ve ever completed. The balance of reading materials, video, feedback opportunities and being able to review and share experiences exceeded my expectations. l expected to find the course valuable but I did not expect to find it so thoroughly enjoyable. The mix of technical information and practical, relevant, recent examples was also fantastic.”

“This was a wonderful course. I am left wanting to learn more and do more and I will be talking about what I’ve learnt both within and outside my organisation. I completed this course at a particularly busy time in my work schedule and at the outset was worried that I may need to abandon ship with competing priorities – no chance. I enjoyed this and was always looking forward to the time I carved out to complete this. Thank you.”

 

Course Scheduled Calls

The scheduled calls for this facilitated course are as follows: 

1. Pre-course Kick-off Meeting

2. OPTIONAL Open Office Hour #1

3. OPTIONAL Open Office Hour #2

4. OPTIONAL Open Office Hour #3

5. Wrap-up Meeting

Course Benefits

The purpose of this program is to equip you with the knowledge and skills required to identify and avoid greenwashing by learning from a range of experts and one another.

What you will learn:

  • The foundations of sustainability
  • How to identify examples of greenwashing
  • Strategies to avoid greenwashing
  • Ways to talk to others in your business about greenwashing and how to avoid it.

What you will gain:

  • The ability to avoid false and misleading statements and claims in the context of sustainability
  • Confidence to develop positive and credible ESG narratives
  • Certificate of completion.


Deliver Better Sustainability Messaging

Build the skills your team needs and join hundreds of Australian professionals committed to building transparent, credible sustainability communications.

Frequently Asked Questions

 

What is the purpose of the 'Greenwashing: Time to stop the spin cycle' course?

This course is designed to equip marketing and communications professionals with the knowledge and skills to identify pitfalls in communicating about environmental, social, and corporate governance (ESG) topics and to avoid greenwashing.

Why is the content of this course important in the Australian business landscape?

To drive efforts to achieve the Sustainable Development Goals, it is critical that businesses adopt sustainability reporting, and that people everywhere have access to relevant information about businesses’ sustainability practices. With both the Australian Security and Investments Commission (ASIC) and the Australian Competition and Consumer Commission (ACCC) targeting environmental and sustainability claims in recent years the topic of “greenwashing” has never been more important for Australian businesses.

What is the time commitment required to complete the course?

The course will take place over a 3 week period and has a total time requirement of a minimum of 15 hours for the on-demand and live content.

We recommend setting aside at least 5 hours each week over the 3 week period to complete the course’s on-demand and live content.

Some participants do dedicate more than 15 hours to the course, depending on the level of detail they want to go into certain topics and optional readings. All course materials remain accessible to participants after the official course period end.

The dates and times for the live elements of the course are as follows for the 2026 rounds:

March 2026 Round

1. Pre-course Kick-off Meeting – Monday 16 March 1.00pm – 2.00pm AEDT via Zoom
2. OPTIONAL Open Office Hour #1 – Thursday 19 March 1.00pm – 2.00pm AEDT via Zoom
3. OPTIONAL Open Office Hour #2 – Wednesday 25 March 1.00pm – 2.00pm AEDT via Zoom
4. OPTIONAL Open Office Hour #3 – Monday 30 March 1.00pm – 2.00pm AEDT via Zoom
5. Wrap-up Meeting – Thursday 2 April 1.00pm – 2.00pm AEDT via Zoom

October 2026 Round

1. Pre-course Kick-off Meeting – Monday 12 October 1.00pm – 2.00pm AEDT via Zoom
2. OPTIONAL Open Office Hour #1 – Thursday 15 October 1.00pm – 2.00pm AEDT via Zoom
3. OPTIONAL Open Office Hour #2 – Wednesday 21 October 1.00pm – 2.00pm AEDT via Zoom
4. OPTIONAL Open Office Hour #3 – Monday 26 October 1.00pm – 2.00pm AEDT via Zoom
5. Wrap-up Meeting – Friday 30 October 1.00pm – 2.00pm AEDT via Zoom

What is the peer-to-peer component of the course?

The course gives participants the opportunity to engage with their peers through the interactive learning platform in a live private discussion group facilitated by the UN Global Compact Network Australia team.

Who is this course designed for?

The course on greenwashing is developed specifically to support marketing and communications professionals, however, other professionals are welcome to join.

How is this course similar / different to your other course?

The UNGCNA has developed an enterprise training of the Greenwashing course.

Greenwashing: Time to Stop the Spin Cycle. This course is now available as a custom, expert-facilitated program for organisations and enterprise teams. Designed around your business needs, the course combines expert guidance with live sessions and cohort-based learning, giving participants the opportunity to engage directly with facilitators and peers in real time. The content aligns with the ACCC’s 8 principles for trustworthy environmental claims and can be tailored to suit your organisation, team and industry context.

Join us today

Apply for membership

Join us today

Apply for membership